The Acquisition of Livewire Gaming By Blueprint Gaming In A Nutshell
Commercial agreements are something very common in the gambling industry. One reason for this is that mergers can generate efficiencies. This is because a merger allows economies of scale and increases the competitiveness of the industry. By doing so, players will have more opportunities to increase their revenues and at the same time have more fun. Consequently, Blueprint Gaming has recently acquired UK-based game developer Livewire Gaming.
Consequences Of The Acquisition
After a series of recent acquisition deals, Blueprint Gaming is walking towards to cement itself as one of the leading suppliers on the market. Let us introduce to you what Livewire Gaming specialises in. The brand is an expert in the development of Category C, B3, D and B4 games for the UK market. In fact, many of these titles were actually developed with the assistance of Blueprint Gaming. Hence, since both brands obviously work together successfully, why do not they just combine themselves. After the successful partnership, Livewire Gaming will continue working as an independent studio. It will continue its focus on creating games for land-based gaming facilities. Moreover, it will retain its current leadership, directed by Alan Claypole. What is more, the addition of Livewire Gaming will boost Blueprint's land-based presence and development capabilities. Currently, the famous and respected brand develops original content but what will happen following the acquisition? One advice- do not be surprised if in the near future the brand starts to dominate the industry.
Some Comments On The Partnership
Following the latest commercial agreement in the industry, the UK General Manager for the Gauselmann Group, Sascha Blodau expressed his view. “Livewire and Blueprint have had a close relationship for many years, so this merger makes perfect sense for both parties. The company official added that they are looking forward to building their already successful partnership.”
Final Considerations
The acquisition of Livewire Gaming was the latest purchase by Blueprint Gaming. Earlier this year, the brand acquired Project Coin Limited, too. As we see after these agreements, Blueprint Gaming expands boost its online and retail offering. This is exactly what the supplier aims at. It wants to deliver content for the global gambling industry and become a leading game developer. Well, so far, it is coping with this task pretty well. This and many more commercial agreements will take place in the near future. For us, the ordinary people, it remains to see what will happen. Hopefully, all of them will be resoundingly successful and therefore make our online casino experience way better.
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